Beetlelady

Bug Science for Everyone

When Stephanie first contacted me about branding for her education entomology business, she knew she wanted something friendly, fun, and smart. With such a unique business, I wanted to make an identity system just as creative and distinct.

I created a beetle icon and hand lettered the logotype, eventually working in a few more buggy legs. From there, I built out the entirety of her brand’s visuals including standardized typography, business cards, stickers, a car magnet, flyers, and a customized WordPress site.

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